Weekly Wrap: UK Retail Footfall Trends: London Leads Growth – Week 48, 2024

Weekly Wrap: UK Retail Footfall Trends: London Leads Growth – Week 48, 2024

Huq Industries’ latest comprehensive analysis of footfall data across various retail centres in the UK provides a detailed snapshot of the retail landscape as of the week ending November 30, 2024. This article explores the nuanced trends in footfall, dwell time, and weekday visitation across different regions and types of retail centres, offering valuable insights for retailers and commercial real-estate companies.

Daily Footfall by Retail Centre Type

High Streets & Town Centres

In London, the average daily footfall in High Streets and Town Centres has seen a significant year-on-year increase, indicating a strong recovery and growth in retail activity. This is complemented by an increase in average visit dwell time, suggesting that not only are more people visiting, but they are also spending more time per visit. Read more about London’s footfall growth.

Conversely, regions like Wales and the East Midlands have experienced a decrease in footfall year-on-year. However, these regions show a contrasting trend in dwell times, with both regions showing an increase in average visit duration year-on-year. This suggests that visitors who do come are engaging more deeply with the retail environments.

Retail Parks

In the context of Retail Parks, London continues to lead with an increase in both footfall and weekday visitation, suggesting a robust recovery in retail activity. Explore the full Retail Parks report.

Yorkshire and the Humber, while experiencing a slight year-on-year decrease in footfall, have seen an increase in dwell time, suggesting visitors are spending more time per visit. The South East saw a significant drop in footfall year-on-year but an increase in dwell time, indicating a shift towards quality over quantity in shopping experiences.

Local Retail Centres

Local Retail Centres in London, such as Lewisham Way and Ladbroke Grove, reported substantial increases in footfall, contrasting with declines in Whitechapel and Fulham. Read more on Local Retail Centres.

Major Retail Centres

In Major Retail Centres, the North East region experienced a significant increase in footfall, with a 9% rise compared to the same period last year, suggesting a robust recovery and growing consumer confidence. London also displayed a strong performance a year-on-year increase in footfall. Detailed insights on Major Retail Centres.

Shopping Centres

In Shopping Centres, the North East has seen a notable increase in average daily footfall, contrasting sharply with a decrease in Wales. The South West and West Midlands have seen increases in dwell times, indicating a more engaged consumer base. Full report on Shopping Centres.

Market Outlook

Based on the direction of the latest data and trends observed during the same period last year, the next four weeks could see continued growth in dwell time across most regions, with London potentially maintaining its lead in footfall recovery. This forecast is grounded in robust location intelligence analytics from Huq, which tracks real-time changes in retail park visitation patterns.

Partner with Huq

Track consumer footfall and spend dynamics across your store network using Huq data and compare to your own sales data. Gain insights into crucial questions such as ‘are we out-performing the market’, ‘where our similar locations for new store growth’, and ‘how healthy is this retail centre’. If you are interested in basing your location insights to actual consumer behaviour then please connect with our team.


Partner with Huq

Track consumer footfall and spend dynamics across your store network using Huq data and compare to your own sales data. Gain insights into crucial questions such as ‘are we out-performing the market’, ‘where our similar locations for new store growth’, and ‘how healthy is this retail centre’.

If you are interested in basing your location insights to actual consumer behaviour then please connect with our team.

About The Benchmark

The Benchmark is a weekly bulletin that discusses retail and real-estate performance across 2,700+ UK retail centres. The survey is organised across four key themes and uses near-realtime location intelligence data sourced by Huq Industries. Looking for data on specific locations?