Recent footfall data from Huq Industries reveals nuanced trends in footfall, dwell time, and weekday visitation across UK retail centres, highlighting regional variations and the impact of economic and social factors on consumer behaviour. As of the week ending September 1, 2024, London shows a notable increase in average daily footfall year on year, with an 8.7% rise, contrasting with a significant decrease in the East Midlands, where footfall dropped by 14.2% compared to the previous year.
Dwell times have generally increased, with the South West experiencing the highest year-on-year growth whilst the North East saw a drastic reduction. Weekday visitation shares also varied, with Wales showing a slight decrease of 1.2% year on year, while other regions like the North West saw an increase of 3.7%.
High Streets & Town Centres Daily Footfall
Market Outlook
Based on the direction of the latest footfall data and historical trends observed during the same period last year, it is anticipated that the coming four weeks will see continued variability in footfall across different regions. London is expected to maintain its upward trajectory in footfall whilst regions like the East Midlands may face further challenges. This forecast is aligned with the broader trends of location intelligence data, which continue to play a crucial role in understanding consumer behaviour and market dynamics.
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